View Our COVID-19 Update - 20/05/20

We continue to strive hard to protect our customers, and have strict procedures in place to ensure your safety.

In most circumstances, we are now able to carry out home visits for the purpose of servicing equipment, replacing filters, and delivering salt. We can also now visit your home to help you choose the right softener for your needs (a sales visit), and safely carry out installations as well.

The only exceptions are if someone is either shielding, self-isolating or has symptoms of Coronavirus within your home.

If you would like your salt delivered to you, when we arrive at your home we will place the salt outside the front of your home in the preferred location.

We can also now carry out free of charge health checks on your water softener once more.

If you should happen to have any questions, please do not hesitate to call or email me on

My very best
Laurence Willis
Managing Director


About Us

Find out what drives our ethics

Reliable        Local        Independent        Highly experienced

Meet the team

There's something quite magical about the team at HydroWorks...

We've chosen our team well.  We're all cut from the same cloth.

Mark and I are very proud to have a team of people working with us that are stimulating, innovative, and work hard together to have delighted customers.  

ER Longley Hydroworks is the oldest established water softener dealership in the UK and has been operating across Kent, Sussex, and London for over 93 years.  

Starting with the team serving you today, we are rebuilding the systems to be here for the long-term, and together, we see ourselves as custodians of this great business for the future.

Laurence Willis

Owner & Director

I run the business from day-to-day, setting the business direction and goals, and although I have an excellent team around me, you'll get to know me as I am also out on the road every day.  

To me, my long-standing reputation is our guarantee, and I am committed to meeting every single one of our clients and ensuring they are delighted with the service we provide.

We will get to know each other well over the years, and I am always contactable, day-in-day-out.

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Daniel Millroy

Business Manager

Daniel is not very good at saying what makes him special, so I thought I'd do it for him.​

The reason I chose Daniel to run the business day-to-day is that he has a unique commitment to doing things right, and has a lot of knowledge and experience which is important to a fast growing business like our own. ​

When you call in, you are very likely going to talk to Daniel, and he is entirely committed to delighting our customers.

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Alex Kingsley

Installation and Service Engineer

I joined Hydroworks in October 2018 when Laurence advertised for a professional plumber to join the team.

My job is to do an excellent job installing domestic and commercial softeners, plus I am being fully trained up in servicing and maintaining our customers water softeners.

I make sure all the work I do is carried out to the highest of standards and always with a smile.

I always check that the customer is 100% percent happy and satisfied with the work that has taken place as customer satisfaction means a lot to me, and fits in well with the values of Hydroworks.

You may also see me around in the van carrying out various tasks whether it maybe delivering salt or changing filters for our customers.

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Mark Collins

Social Media Guru & Director

Although I have a career outside the business, I'm the person who does most of the social media posts you'll see on facebook, LinkedIn and Twitter.  Our evenings are spent planning how best to develop the business,  normally with a glass of wine.  

Laurence has this belief that the business should be always moving forward, and tends to work very quickly, and so I think my role is to reign him in, making sure we capture all his ideas, add them to our plan, and then implement them when the time is ready - there are so many ideas in his head that I think the only thing slowing us down is finding the right staff to join the team, and so I am always on the look-out for the right people to fill the roles we are quickly creating.

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Jane Garez

Virtual Finance Director

We're one very busy business, and I have been delighted to see how quickly the business is thriving given the very challenging circumstances in which Laurence and Mark bought the business.

Laurence took me on with one remit - to give him the data needed to make the right decisions for the business, and this certainly keeps me very busy.  

Laurence has designed and had developed this very elaborate and far-reaching database system that now links to the iPads, does full stock management and enables the business to manage the business in one of the most professional ways I have encountered.  It is most impressive to see this business in action.

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Our values drive our pursuit for excellence


We're in your neighbourhood.

Over the first 91 years of our trading, we have faithfully served over 9,000 homeowners and businesses across Kent, Sussex and London.

Today, we have a workshop and showroom in Faversham, Kent, and our home office in Haywards Heath, West Sussex.


Access to the whole market - servicing and sales

If you're looking to purchase a water softener, our knowledge and unparalleled access to every make and model of water softener mean we can give you the right advice for your home or business, as well as your budget, and your needs.

And if you already own a water softener, in most circumstances we can service and maintain your system.  We invest significantly in getting both technical and professional training, and will do our best to keep your system running smoothly for years to come.


We are passionate about the quality of our water, and this comes across in everything we do

You simply cannot fake completely soft water, and that is what we love most.  

The delight on a new customer's face when they first have their softener fitted really gives us a buzz.

Every day for the rest of your life, bathing and showering will be a WOW moment.

One question that crosses our minds probably every day is ...

How can we make sure we grow for the long term, so that we are here for our customers through the generations?

I believe the answer lies deep in our business ethics, which were instilled into us from an early age by our parents, and grandparents.

  • Have integrity
    "Do the right thing especially when others aren't watching"
  • Always be honest
    "Never lead anyone up a path that is not the best one for their needs and circumstances."
  • Act with great kindness
    "Business is not all about profit, but about giving back."
  • Treat everyone, regardless of stature, with respect
    "Just imagine the person in front of you is your dad or your mum. Our home is our castle, our decisions are our own. Respect these at all times.